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The 2014 film is a highly successful romantic comedy based on Chetan Bhagat's 2009 novel, 2 States: The Story of My Marriage . It explores the humorous and emotional challenges of a cross-cultural relationship in modern India, specifically between a Punjabi boy and a Tamilian girl . Film Overview

) into highly successful, mass-appeal Bollywood screenplays. "The Viability of Using Product Placement in Movies" ResearchGate 2 states bolly4u