The entertainment industry in India has witnessed a paradigm shift, with a significant move towards digital platforms. This transition has been fueled by the increasing adoption of smartphones and affordable internet data plans. The industry has responded by producing content that is not only diverse and high-quality but also tailored to the preferences of the digital audience. Bollywood and regional cinema have expanded their reach through digital platforms, while original web series and movies have gained immense popularity. The growth of gaming, both casual and professional, has also contributed to the expansion of the portable entertainment market.